We are highly opinionated people. We do have a say about most of the things around us (Yay!!). However we are humans and we do get tired (occasionally). So to overcome our human weakness but still carry around our opinion, we thought why should we not Wear Our Opinion. And then we added a marketing twist to it, making it “Wear Your Opinion”. Brilliance aside, WYO is about great designs. Designs that are socially relevant.
